Knowing where to go to find the information you may need when joining the Export Education Industry, whether as an institution new to recruiting international students; or as an individual recently employed by one of New Zealand’s high quality institutions, can be difficult.
This section aims to provide you with some essential tips and handy links to help you on your path to success!
What Does Education New Zealand Do?
Education New Zealand (ENZ) is the lead agency for the promotion of New Zealand education around the world, undertaking marketing and government representational functions.
Education New Zealand is tasked to deliver strategies, programmes, and activities for promoting, together with providers and other government agencies, New Zealand education overseas.
To learn more about our specific functions see the Our Functions page on this website.
Education New Zealand Website
This website offers a broad range of information to help you in all areas of export education. Some areas of the website require that you register and log in before you can access them.
Here’s a handy guide to what you’ll find at each tab:
About Us: background information about ENZ and contact details for our staff members, who we are and what we each do.
Communications: previous editions of our E-News newsletter, speeches and media releases, which can be helpful for you to catch up on news and events affecting the industry, and the activities at ENZ.
The best way to keep in touch with industry developments is to ensure that you’re signed up to receive our E-news newsletter. The link to sign up is from the bottom right of our home page www.educationnz.govt.nz at “Subscribe to E-news”.
You’ll also find our online Media Gallery (photos for use by education agents and media doing stories about New Zealand education.) If your institution has professional quality photos you’d like to make available to feature in media stories, please let our Communications Specialist know.
Marketing:
Here you’ll find information about the New Zealand Educated Brand, at this page you can download a brand contract and easily become licensed to use the New Zealand Educated brand elements.
Help with planning your marketing programme can be found at the Market Information page which provides background detail about student markets.
Education New Zealand have established an accredited group of New Zealand Specialist Agents , information about the programme can be found HERE and contact details for all the New Zealand Specialist Agents world wide can be found HERE. PACE (Promotional Activity Calendar for Education) education fairs and seminars offshore enable individual institutions to market New Zealand education collaboratively under a ‘NZ Inc’ framework, individual PACE events are described in detail within this section.
Also an overview of the Generic Promotion activities we undertake, particularly in our Depth Markets is all outlined within this section.
Information about sponsored Familiarisation Visits by education agents and media, and information about organising a Cluster Event – an offshore event for a group of institutions outside of ENZ’s normal promotional activities is also available.
Industry Development:
Under this section you can access information about the EEIP (Export Education Innovation Programme) that is administered by Education New Zealand, and how to apply for this government funding towards innovative offshore projects; an overview of the EEIDF (Export Education Industry Development Fund) which includes professional development workshops, research on export education, resources for institutions, and quality assurance work. These activities are funded through the Export Education Levy which is collected by the Ministry of Education from all institutions that enrol international students. The EEIDF is administered by Education New Zealand.
Our Research/Resources Section & Community Forum - All of the research and resources commissioned by ENZ are uploaded to this section of the website accessible to all Code signatories who register for the site. There is also a community forum which is an opportunity for members of the industry to communicate across sectors and regions on topics of importance to the industry.
Information about the New Zealand International Education Conference, which is presented by ENZ. This is the largest gathering of export education professionals and other industry stakeholders in New Zealand. It is a fantastic networking opportunity, as well as a learning opportunity with government representatives, international education experts and guest speakers from around the world. The Conference is held in early August, and changes location from year to year.
Scholarships:
This page features information about government funded scholarships administered by ENZ. A scholarships database for international students is being developed for the student portal.
Policy, Research, Stats:
Included in this section is the Strategy page which outlines ENZ’s strategic relationships with industry groups and government departments, and provides information regarding the pan-industry strategy which is the basis for all ENZ activities; Policy issues and advocacy on behalf of the industry form an important part of ENZ’s role, and this section includes information on past and current policy issues; background information regarding our Research programme; and a range of regularly updated Statistics about international students in New Zealand which can be useful in deciding which markets to target, and understanding the current state of the industry.
New Zealand Educated Website
Our student web portal, www.newzealandeducated.com, is often the first stop for students and their parents considering enrolment in a New Zealand institution. We have provided a resource for them with a lot of the information they need to make an informed decision about coming to New Zealand, and where to study.
All levy paying institutions are permitted to create their own institution profile free of charge on newzealaneducated.com, and are responsible for keeping it up to date. This profile allows visitors to the portal to find your institution on our “Courses & Institutions Search”. Your contact information and website link will then be available to them. E-mail our webmaster to set up your profile.
Learn More, Stress Less
We also operate a website for marketing purposes under our Learn More, Stress Less branded engagement strategy, www.learnmorestressless.com. This is an “engagement platform” which allows us to attract students, agents and parents in an entertaining way at the very early stages of their decision making process, and get them interested in New Zealand as a study destination. We are also able to capture relevant details from the site’s visitors and maintain contact with interested visitors.
The engagement platform is complemented by other Learn More, Stress Less content including mobile phone applications, live event booths and other campaigns designed to direct traffic to the engagement platform, then on to newzealandeducated.com and finally to your institution.
ENZ Offshore Staff
Education New Zealand has representatives in a variety of location around the world who are available to support export education activities in those markets.
Six of the offshore representatives are Education Counsellors, who are primarily responsible for undertake government liaison activities. Five representatives are Education Development Advisors, who are primarily responsible for promotional activities such as education fairs and local events.
Our offshore team are located in the following cities: Bangkok, Thailand - Education Development Advisor Beijing, China – Education Counsellor & Education Development Advisor Brussels, Belgium - Education Counsellor Hamburg, Germany - Education Development Advisor Kuala Lumpur, Malaysia - Education Counsellor New Delhi, India - Education Counsellor & Education Development Advisor Riyadh, Saudi Arabia - Education Counsellor Santiago, Chile - Education Counsellor Sao Paulo, Brazil - Education Development Advisor Seoul, South Korea – Education Counsellor & Education Development Advisor
In addition to these full time positions, Education New Zealand has part time support in three other cities through an agreement with New Zealand Trade & Enterprise. These part time support positions act as Education Development Advisors and are located in: Ho Chi Minh City, Vietnam Kuala Lumpur, Malaysia Taipei, Taiwan
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